Kobe Bryant is in a new campaign called “Big, In The City.” This campaign focuses on the “Smart Car” and proves that even the biggest star in the NBA can “be big” in the smart car.

Bryant has also become the brand ambassador for Smart Cars in China. In addition, Kobe will also tour China, aka his “home away from home,” in July.

Bryant’s popularity in China was apparent during the 2008 Beijing Olympics, where he helped secure a gold medal for the United States.. Today, he is a star in Beijing on-the-court, off-the-court and, as you can see here, in a Smart Car.

Check out the ad now by clicking to the left.

  • alvin23

    niiiccceee commercial KOBE. your commercials are just so cool keep it up. hope i can be part of your commercial some day.

  • http://kobebryant.com/members/spidermandane8/ Gerald Daniel F. Estrada

    nice one idol! ur the best!

  • drexnaw21

    love the commercial ad
    Kobe would throw basketballs at random people :P

  • http://kobebryant.com/members/focuspoland/ Damian

    Hehe, nice Kobe !

  • http://kobebryant.com/members/kobesimplythebest/ viktor

    maybe u should back on the beast mode :)

  • http://kobebryant.com/members/manudima/ Manujdl

    u should act in a movie

  • Matt

    thats legit

  • leilei chang

    That’s true. Kobe has been incredibly popular in China . He is a legend, with or without the 6th ring.

  • Tywilly777

    kobe is the best nba player of all time

  • Ace

    I want to see kobe Playing basketball in personal -Ace from the Phil.

  • Ace

    Please raise a fund for me LOL hehe

  • MASON

    KB #24… Enough said